Penguins, Antarctica + Us is a ground-breaking museum exhibition that aims to provide insight into the world of penguins and make modern science engaging and accessible. Our goal is to excite the mind and curiosity of visitors through inspirational and powerful storytelling.
WHY THIS EXHIBITION IS IMPORTANT:
Science literacy is essential for functioning civil society. Museums and museum exhibits play vital roles in enhancing general scientific knowledge, post-formal education. Here we focus on iconic penguins, to explore critical scientific information about functioning on our planet. Issues and content this exhibition will touch upon are critical to penguin and human survival.
NEW IMMERSIVE EXPERIENCES
Today, exhibitions in museums are radically changing because emerging technologies offer vast opportunities to transfer knowledge in new ways. Along with these changes comes a new mixed reality (MR), with new ways of telling stories, of developing ideas, of re-thinking the presentation of knowledge, that allow the visitors to not just go on a journey but be within the experience itself.
Although an exciting development, our use of these emerging technologies is not for its own sake, but for the seamless communication of the science within a powerful narrative line that engages and moves visitors. It allows us to present in a manner similar to the ways in which the mind and body works – to see the storyline unfold, as the mind asks ‘How does that work?’ ‘Why do they do that?’ ‘ How did that evolve?’ and, via MR, showing the science behind these questions.